03 / Branding
Royal Crust
Role
Brand & Creative Design
Category
Branding
Year
2024
Type
Branding / Creative Design
Brand identity and creative direction for a bakery brand.
The Brief
Royal Crust needed an identity that feels indulgent and premium while staying approachable for everyday customers.
The Approach
I shaped the logo, typography and a rich supporting palette, then extended it into creative assets for launch.
Result / Final Output
A confident, appetising brand system ready to roll out across touchpoints.